News Results 1-10 of 103

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Study: 53% of Marketers Will Reduce Ad Budgets

News  |  adage.com | Aug 21, 2008

Fifty-three percent said they expected a cutback within the next six months; 87% said they're already weathering the pinch

http://adage.com/cmostrategy/article?article_id=130490

Marketers Prepare to Slash Budgets, ANA Survey Says

News  |  www.adweek.com | Aug 21, 2008

Advertising industry information from Adweek. Read inside stories on advertising, creative, and client - agency relationships.

http://www.adweek.com/aw/content_display/news/e3i6c255e1c4f2d23687f4b0a52602c6a0b

Weak economy forces firms to refocus IT budgets

News  |  www.managementconsultancy.co.uk | Aug 21, 2008

IT budgets are being refocused as businesses are forced to face new economic realities and pressure mounts to use IT to cut costs and streamline processes. The UK Business Confidence Monitor from the Institute of Chartered Accountants said that IT decision-makers expect prices to rise by 1.

http://www.managementconsultancy.co.uk/computing/news/2224446/weak-economy-forces-firms

Tesco exaggerated size of price cuts

News  |  www.independent.co.uk | Aug 19, 2008

The Advertising Standards Authority said Britain's largest supermarket suggested it was up to 53 per cent cheaper than Asda and Morrisons for a basket of common items.

http://www.independent.co.uk/news/business/news/tesco-exaggerated-size-of-price-cuts-902891.html

UK: TV ad spend static, online soars

News  |  www.bizreport.com | Aug 15, 2008

In the U.K., online advertising spending overtook that spent on mainstream television advertising last year. The finding is among many revealed in a recently released report from Britain’s Office of Communications (OfCom).

http://www.bizreport.com/2008/08/uk_tv_ad_spend_static_online_soars.html

MediaCom to expand into Ireland

News  |  business.scotsman.com | Aug 10, 2008

MediaCom to expand into Ireland - MEDIACOM Scotland, the advertising buyer, is expanding into Ireland as it seeks to build a £150m turnover business by 2011.

http://business.scotsman.com/6983/MediaCom-to-expand-into-Ireland.4375069.jp

Early Bird Expires in Two Days: Hispanic Digital and Print Media Conference - Zibb.com

Press Release  |  www.zibb.com | Jul 29, 2008

Join us October 9th in New York City for this one-of-a-kind event, to be held at the elegant and historic Altman Building. Save $360 by registering here now: http://www.portada-online.com/conference/registration.aspx?cid=2 Benefit from listening to more than 30 leaders who will provide how-to

http://www.zibb.com/article/3678795/Early+Bird+Expires+in+Two+Days+Hispanic+Digital+and+Print+Media+Conference

NewsWatch: Stocks face heavy earnings week with new hope

News  |  www.marketwatch.com | Jul 19, 2008

Investors will start next week -- one of the most loaded of the second-quarter earnings season -- hopeful that a nascent positive tone on Wall Street will continue to lift stocks. Crude oil prices seems to be on a downtrend while earnings so far seem to be not as bad as feared.

http://www.marketwatch.com/news/story/story.aspx?guid=%7B66B9A316%2DE624%2D4A3C%2D85EA%2D82F6104F1B99%7D&siteid=rss

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