Barnes & Noble's bookselling innovations have established it as America's top bookseller brand. For the fourth year in a row, the EquiTrend(R) Brand Study by Harris Interactive(R) named Barnes & Noble bookstores number one in overall brand equity, which is based on a brand's strength in familiarity, quality and purchase intent. The new store will feature:

-- The Barnes & Noble Membership Program. Designed for Barnes & Noble's best customers, this program gives Members 40% off hardcover fiction and nonfiction bestsellers, 20% off all other adult hardcover books, and 10% off virtually everything else in Barnes & Noble stores and online at Barnes & Noble.com. The annual fee is $25.

-- Rapid special-order service. Can't find it on the shelf? Barnes & Noble's massive warehouse inventory is available in real-time, enabling its booksellers to order and confirm the availability of over one million titles at the click of a button.

-- Large-scale children's departments. Bigger than most typical bookstores and stocking over 15,000 titles in an easy-to-browse environment, "Barnes & Noble Jr." departments are designed to appeal to children, parents, teachers and librarians. Children's story hours will be held twice a week.

-- Advanced technology music-listening and movie-previewing system. The store's music department will feature RedDotNet, the most advanced listening and previewing technology. RedDotNet enables customers to listen to any CD in the store, sampling up to 270,000 music titles by simply passing it under a scanner. Connected to the company's online electronic music catalog, the store's listening stations make "browsing with your ears" a reality. Thanks to the latest technology, RedDotNet stations also allow customers to view a three-minute clip of up to 60,000 DVDs.

-- Giant Newsstand. The store's newsstand stocks over 2,000 titles, including hundreds of hard-to-find specialty magazines.

-- Wi-Fi Service. AT&T Wi-Fi(SM) service allows customers to use their laptop computers and personal digital assistants anywhere in the store or cafe to communicate online, surf the Internet and connect to corporate networks at speeds 50 to 100 times as fast as a dial-up connection. A single two-hour session costs $3.95, and an annual membership with unlimited access to Barnes & Noble and more than 50,000 AT&T Wi-Fi hot spots is also available.

-- Community Center. The Barnes & Noble store will serve as a local community center, hosting a number of community events throughout the year. They will include author readings and discussions, book clubs, and programs with local literary and cultural organizations. The store will also hold bookfairs, partnering with local schools and other community institutions. For more information, please contact Georgette Radford at (817) 284-1244.

About Barnes & Noble, Inc.

Barnes & Noble, Inc. (NYSE: BKS), the world's largest bookseller and a Fortune 500 company, operates 798 bookstores in 50 states. For the fourth year in a row, the company is the nation's top bookseller brand, as determined by a brand's overall strength based on its combination of familiarity, quality and purchase intent, according to the EquiTrend(R) Brand Study by Harris Interactive(R). Barnes & Noble conducts its online business through Barnes & Noble.com (www.bn.com), one of the Web's largest e-commerce sites.

General information on Barnes & Noble, Inc. can be obtained via the Internet by visiting the company's corporate website: http://www.barnesandnobleinc.com.

SOURCE: Barnes & Noble, Inc.

Barnes & Noble, Inc.
Lenore Feder, Corporate Communications, 212-633-3379
lfeder@bn.com
or
Lilja Inc.
Mary Lilja, 952-893-7140
mcl@lilja.com

BN.com has partnered with Zinio to fulfill digital magazines and with M2 Media Group to provide fulfillment services for paper-based magazine subscriptions.

Rich Maggiotto, CEO of Zinio, said: "Together, BN.com and Zinio will take the reading experience to the next level by delivering high-quality digital products quickly and in a format suited to the readers' needs and interests."

Marie Toulantis, CEO of Barnes & Noble.com, said: "By growing our relationship with Zinio, and introducing a partnership with M2 Media Group, we will be the only retailer to offer both options in an integrated shopping experience."

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-- The Barnes & Noble Membership Program. Designed for Barnes & Noble's best customers, this program gives Members 40% off hardcover fiction and nonfiction bestsellers, 20% off all other adult hardcover books, and 10% off virtually everything else in Barnes & Noble stores and online at Barnes & Noble.com. The annual fee is $25.

-- Rapid special-order service. Can't find it on the shelf? Barnes & Noble's massive warehouse inventory is available in real-time, enabling its booksellers to order and confirm the availability of over one million titles at the click of a button.

-- Large-scale children's departments. Bigger than most typical bookstores and stocking over 15,000 titles in an easy-to-browse environment, "Barnes & Noble Jr." departments are designed to appeal to children, parents, teachers and librarians. Children's story hours will be held three times a week.

-- Advanced technology movie, audiobook and music-previewing system. The store will feature RedDotNet, the most advanced listening and previewing technology. RedDotNet enables customers to preview select DVDs, Blu-ray Discs, audiobooks, or CDs in the store, sampling a title by simply passing it under a scanner. Connected to the company's online electronic catalog, the store's listening stations make "browsing with your ears" a reality. Thanks to the latest technology, RedDotNet stations also allow customers to view a three-minute clip of more than 7,000 DVDs. Additional music titles are available for special order.

-- Giant Newsstand. The store's newsstand stocks over 2,000 titles, including hundreds of hard-to-find specialty magazines, out-of-town and even foreign newspapers.

-- Wi-Fi Service. AT&T Wi-Fi(SM) service allows customers to use their laptop computers and personal digital assistants anywhere in the store or cafe to communicate online, surf the Internet and connect to corporate networks at speeds 50 to 100 times as fast as a dial-up connection. A single two-hour session costs $3.95, and an annual membership with unlimited access to Barnes & Noble and more than 10,700 AT&T Wi-Fi hot spots is also available.

-- Community Center. The Barnes & Noble store will serve as a local community center, hosting a number of community events throughout the year. They will include author readings and discussions, book clubs, and programs with local literary and cultural organizations. The store will also hold bookfairs, partnering with local schools and other community institutions.

About Barnes & Noble, Inc.

Barnes & Noble, Inc. (NYSE: BKS), the world's largest bookseller and a Fortune 500 company, operates 798 bookstores in 50 states. For the fourth year in a row, the company is the nation's top bookseller brand, as determined by a brand's overall strength based on its combination of familiarity, quality and purchase intent, according to the EquiTrend(R) Brand Study by Harris Interactive(R). Barnes & Noble conducts its online business through Barnes & Noble.com (www.bn.com), one of the Web's largest e-commerce sites.

General information on Barnes & Noble, Inc. can be obtained via the Internet by visiting the company's corporate website: http://www.barnesandnobleinc.com.

SOURCE: Barnes & Noble, Inc.

Barnes & Noble, Inc.
Corporate Communications
Lenore Feder, 212-633-3379
lfeder@bn.com

After joining Barnes & Noble in 2003 as Director of Newsstand, Mr. Carey completely overhauled the system for ordering and replenishing magazines and newspapers, developing what is widely regarded as the most efficient supply chain in the industry. Under his leadership, Barnes & Noble has dramatically increased magazine sales, consolidating its position as one of the top magazine retailers in the United States.

Prior to joining Barnes & Noble, Mr. Carey worked for Curtis Circulation Company, one of the largest distributors in North America, where he was Vice President, Client Services. Jaime is a 1982 graduate of Fordham University where he earned his bachelor's degree in English Literature.

About Barnes & Noble, Inc.

Barnes & Noble, Inc. (NYSE: BKS), the world's largest bookseller and a Fortune 500 company, operates 798 bookstores in 50 states. For the fourth year in a row, the company is the nation's top bookseller brand, as determined by a brand's overall strength based on its combination of familiarity, quality and purchase intent, according to the EquiTrend(R) Brand Study by Harris Interactive(R). Barnes & Noble conducts its online business through Barnes & Noble.com (www.bn.com), one of the Web's largest e-commerce sites.

General information on Barnes & Noble, Inc. can be obtained via the Internet by visiting the company's corporate website: www.barnesandnobleinc.com.

SOURCE: Barnes & Noble, Inc.

Barnes & Noble, Inc.
Corporate Communications
Mary Ellen Keating, 212-633-3323
mkeating@bn.com