Nesbitt added, "In an ongoing effort to increase our exposure and add overall value to the Viper brand, we are announcing an innovative merchandising campaign designed to give Viper motorcycles their own space, enabling our brand identity to grow. We are providing to our dealers a branded motorcycle showroom display stand. The high performance 2010 Diamondback Super Cruiser has no equal and will be appropriately displayed. As we move forward preparing for a formal launch, including additional models and large scale production, we will continue to make available to our dealers the best and most effective merchandising tools available in order to increase value in the Viper brand."

Viper Powersports designs, manufactures and markets a line of premium American V-Twin Super Cruiser motorcycles, V-Twin aftermarket engines and other related aftermarket products through an independent dealer network. Joint venture partner Ilmor Engineering (www.ilmor.com) provides technical developmental support for the proprietary 152 cubic inch Viper V-Twin engine, utilizing their 25 years of engine design expertise, ensuring Viper's long term success as America's newest domestic OEM of motorcycles. Viper Powersports and Viper Motorcycle Company's websites are www.viperpowersports.com and www.vipermotorcycle.com.

The foregoing material may contain forward-looking statements. We caution that such statements may be subject to uncertainties and that actual results could differ materially from the foregoing statements. Readers accordingly should not place undue reliance on these forward-looking statements which do not reflect anticipated or unanticipated events or circumstances occurring after the date of these forward-looking statements.

Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=1112004

FOR MORE INFORMATION CONTACT:
Terry Nesbitt
President
Viper Motorcycle Company
Tel: 612-328-1558
E: tnesbitt@vipermotorcycle.com

SOURCE: Viper Powersports Inc.

mailto:tnesbitt@vipermotorcycle.com

Nesbitt added, "In an ongoing effort to increase our exposure and add overall value to the Viper brand, we are announcing an innovative merchandising campaign designed to give Viper motorcycles their own space, enabling our brand identity to grow. We are providing to our dealers a branded motorcycle showroom display stand. The high performance 2010 Diamondback Super Cruiser has no equal and will be appropriately displayed. As we move forward preparing for a formal launch, including additional models and large scale production, we will continue to make available to our dealers the best and most effective merchandising tools available in order to increase value in the Viper brand."

Viper Powersports designs, manufactures and markets a line of premium American V-Twin Super Cruiser motorcycles, V-Twin aftermarket engines and other related aftermarket products through an independent dealer network. Joint venture partner Ilmor Engineering (www.ilmor.com) provides technical developmental support for the proprietary 152 cubic inch Viper V-Twin engine, utilizing their 25 years of engine design expertise, ensuring Viper's long term success as America's newest domestic OEM of motorcycles. Viper Powersports and Viper Motorcycle Company's websites are www.viperpowersports.com and www.vipermotorcycle.com.

The foregoing material may contain forward-looking statements. We caution that such statements may be subject to uncertainties and that actual results could differ materially from the foregoing statements. Readers accordingly should not place undue reliance on these forward-looking statements which do not reflect anticipated or unanticipated events or circumstances occurring after the date of these forward-looking statements.

Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=1112818

FOR MORE INFORMATION CONTACT:
Terry Nesbitt
President
Viper Motorcycle Company
Tel: 612-328-1558
E: tnesbitt@vipermotorcycle.com

SOURCE: Viper Powersports Inc.

mailto:tnesbitt@vipermotorcycle.com

John Silseth, CEO of Viper Powersports, stated, "With over $32 million invested in eight years of research and development my dream is finally being realized, Viper is now a revenue generating company. The company is preparing a formal press launch including our appearances at financial conferences, meetings with the financial community and other presentations."

"As we move forward with our formal launch we are starting to communicate with Wall Street. On October 13th, we held a conference call with Citi Investment Research and a replay of the call is now available on our website www.viperpowersports.com. This week we will be presenting at the FSX investor conference in Philadelphia from Oct. 29-31," Silseth added.

Viper Powersports designs, manufactures and markets a line of premium American V-Twin Super Cruiser motorcycles, V-Twin aftermarket engines and other related aftermarket products through an independent dealer network. Joint venture partner Ilmor Engineering (www.ilmor.com) provides technical developmental support for the proprietary 152 cubic inch Viper V-Twin engine, utilizing their 25 years of engine design expertise, ensuring Vipers' long-term success as America's newest domestic OEM of motorcycles. Viper Powersports and Viper Motorcycle Company's websites are www.viperpowersports.com and www.vipermotorcycle.com.

The foregoing material may contain forward-looking statements. We caution that such statements may be subject to uncertainties and that actual results could differ materially from the fore-going statements. Readers accordingly should not place undue reliance on these forward-looking statements which do not reflect anticipated or unanticipated events or circumstances occurring after the date of these forward-looking statements.

FOR MORE INFORMATION CONTACT:
John Silseth
CEO
Viper Powersports Inc.
Tel: 612-221-4760
E: jsilseth@viperpowersports.com

SOURCE: Viper Powersports Inc.

mailto:jsilseth@viperpowersports.com

According to Eddie Trotta, "The Viper Diamondback 152 is an excellent fit with our products: custom OEM design, unique like nothing else in the industry, 80% designed and manufactured in-house with proprietary features and benefits distinctive to Viper. We will also display our current Lorenzo Lamas Limited Edition signature motorcycle during the show." Nesbitt added, "Eddie's custom designs are world famous and the opportunity to display with his Lorenzo Lamas designed motorcycles is also a unique mutual opportunity."

Viper Powersports designs, manufactures and markets a line of premium American V-Twin Super Cruiser motorcycles, V-Twin aftermarket engines and other related aftermarket products through an independent dealer network. Joint venture partner Ilmor Engineering (www.ilmor.com), provides technical developmental support for the proprietary 152 cubic inch Viper V-Twin engine, utilizing their 25 years of engine design expertise, ensuring Viper's long term success as America's newest domestic OEM of motorcycles. Viper Powersports and Viper Motorcycle Company's websites are www.viperpowersports.com and www.vipermotorcycle.com.

The foregoing material may contain forward-looking statements. We caution that such statements may be subject to uncertainties and that actual results could differ materially from the foregoing statements. Readers accordingly should not place undue reliance on these forward-looking statements which do not reflect anticipated or unanticipated events or circumstances occurring after the date of these forward-looking statements.

CONTACT: Terry Nesbitt, President, Viper Motorcycle Company, Tel: (612) 328-1558, E: tnesbitt@vipermotorcycle.com

SOURCE Viper Powersports Inc.