Smith Brothers bubbly over ad accolade

Sat, 21 Nov 2009 05:00:00 GMT

Cathy Bowen and Craig Seder, of the Smith Brothers ad agency, worked on the above ad, which won in the inaugural contest in the first-ever RFPittsburgh competition. Winning ads were chosen by Frank Cooper, chief marketing officer for PepsiCo North American Beverages.

Will Pepsi fill The Blade?

Fri, 20 Nov 2009 00:00:00 GMT

Global drinks giant PepsiCo is eyeing up an audacious move to Reading’s striking skyscraper The Blade, getreading can reveal.

PEPSICO TO SET UP 4 NEW PLANTS IN INDIA FOR ESTIMATED US$149 MLN ...

Thu, 19 Nov 2009 22:01:55 GMT

Focusing on India as a rapidly growing market, US soft drinks giant Pepsico would pump in an estimated Rs 7 billion (US$149.79 million) to set up four new food and beverages projects by 2012. Just days after its high-profile global board meeting that was hosted for the first time in India earlier

INDIA: Pepsico To Open Four New Plants In Country

Thu, 19 Nov 2009 18:02:28 GMT

News, Tools, and Training for Key / National Account Managers and related functions working in the FMCG / Retail industry

Pepsi trials flavours

Thu, 19 Nov 2009 07:51:00 GMT

Pepsi is trialling a range of flavoured colas with one of its key customers — apple, vanilla, cherry, winter spice, tropical and mango & chilli.

Guest Blogger John K. Thompson: Think of Twitter as a Real-Time S...

Wed, 18 Nov 2009 21:27:48 GMT

Okay...let's all take a deep breath. Now exhale. And for just a moment, let's get this Twitter-mania out of our system.Don't get me wrong...I appreciate Twitter. I use Twitter. Yes, I've even tweeted and re-tweeted several times about stuff that really isn't all that important. Yet, there's a

UPDATE - DirecTV appoints Pepsi exec White as CEO (at Reuters)

Wed, 18 Nov 2009 20:43:51 GMT

* DirecTV appoints Michael White as CEO, Jan 1 * White is currently CEO of PepsiCo International * White was due to retire from Pepsi later this year NEW YORK, Nov 18 (Reuters) - DirecTV Group Inc

DirecTV Names Pepsi Exec Michael White CEO

Wed, 18 Nov 2009 19:16:32 GMT

DirecTV (DTV) today named Michael White, currently Pepsico (PEP) vice chairman Michael White as CEO. He will take the job January 1. White, who is also CEO of Pepsico International, previously announced plans to to retire from Pepsico later this year. White has been with Pepsico since 1990; before

Fitch: Beverage industry to recover in 2010

Wed, 18 Nov 2009 15:22:00 GMT

Additionally, Fitch anticipates no large debt-financed acquisitions aside from PepsiCo, Inc.'s acquisition of The Pepsi Bottling Group, Inc. and PepsiAmericas Inc.

Pepsi plots to spoil Coke's World Cup tie

Tue, 17 Nov 2009 08:45:00 GMT

Pepsi plots to spoil Coke's World Cup tie - Brand Republic News. Read Pepsi plots to spoil Coke's World Cup tie and other marketing news at Brand Republic. Brand Republic - first for Advertising, Marketing, Media and PR

Yahoo, Pepsi find buzz on Web

Mon, 16 Nov 2009 19:22:10 GMT

Not long ago, radio and television were the prime targets of a band's album promo circuit. Things have changed drastically in recent years, with the Web serving as a leading platform for musicians whose fans have grown accustomed to accessing video footage of their favorite artists online, on

Familiar brands eye Amherst center name

Fri, 13 Nov 2009 07:28:08 GMT

Just two firms, Pepsi-Cola Bottling Co. and Coca-Cola Bottling Company of Buffalo, submitted bids for the beverage pouring rights, and Pepsi re-submitted a bid for naming rights. The current naming and pouring rights, both of which are owned by Pepsi, expire Dec. 31.

The Publican - Home - Pepsi trials flavoured shots in pubs

Wed, 11 Nov 2009 13:23:00 GMT

The flavours, which are dispensed into Pepsi at the bar in a similar way to coffee flavours in coffee shops, are apple, cherry, tropical, vanilla and winter spice. A spokeswoman for Britvic, which bottles and distributes Pepsi in the UK, said: This is a very limited trial with one key customer.

US: PepsiCo withdraws acquisition filing for bottlers

Wed, 11 Nov 2009 12:10:00 GMT

PepsiCo has temporarily withdrawn documents filed with US the Federal Trade Commission on its acquisition of all outstanding shares in Pepsi Bottling Group and PepsiAmericas.

PepsiCo withdraws FTC filings in bottler deals (AP)

Tue, 10 Nov 2009 23:35:33 GMT

PURCHASE, N.Y. (AP) -- PepsiCo Inc. said Tuesday it has withdrawn paperwork related to its buyouts of its two biggest bottlers to give regulators more time

After app snafu, Pepsi shuffles agency roster

Tue, 10 Nov 2009 20:42:26 GMT

In an effort to focus more on digital advertising, PepsiCo is making big changes to its agency roster and handing the digital efforts of three of its brands -- Pepsi, Sobe, and Amp -- to smaller, independent digital shops...

Pepsi, GM and IBM all hire new digital agencies

Tue, 10 Nov 2009 17:43:23 GMT

There were lots of big moves for digital agencies reported on in AdAge today. Pepsi, GM and IBM have all taken up with new digital shops for reportedly big pushes.

Pepsi Shakes Up Digital Advertising Roster

Mon, 09 Nov 2009 23:18:04 GMT

PepsiCo has dropped Arnell Group from its Sobe creative account, put the digital business for Amp in review and named Huge to build a platform for brand Pepsi.

NHL Advertisers

Thu, 05 Nov 2009 10:02:40 GMT

NEI Nuclear Notes: News and commentary on the commercial nuclear energy industry

Pepsi(R) Cola Bottling Company of New York Brings Sensationally P...

Tue, 03 Nov 2009 14:24:00 GMT

Pepsi(R) Cola Bottling Company of New York Brings Sensationally Popular drank(TM) Beverage to The Big Apple.

Pepsi Cola Bottling Introduces Drank To New York - Drinks Busines...

Tue, 03 Nov 2009 00:00:00 GMT

Innovative Beverage Group, a Nevada-based distributor and wholesaler of beverages, has entered into an agreement with Pepsi Cola Bottling of New York to club their drank beverage with Pepsi's products.

Pepsi Brings drank Beverage to the Big Apple