<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Zibb.com: Internet Based Advertising (Industry News &amp; Blogs)</title><link>http://www.zibb.com/all/theme/p/Internet+Based+Advertising</link><atom:link rel="self" type="application/rss+xml" href="http://www.zibb.com/all/theme/p/Internet+Based+Advertising" /><description>
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				</language><webMaster>search@zibb.com (RB Search)</webMaster><copyright>Copyright (c) 2007 Reed Business Information. All rights reserved.</copyright><pubDate>Tue, 03 Nov 2009 21:58:00 GMT</pubDate><lastBuildDate>Tue, 03 Nov 2009 21:58:00 GMT</lastBuildDate><ttl>60</ttl><image><title>Zibb.com: Internet Based Advertising (Industry News &amp; Blogs)
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					</url></image><item><title>R.H. Donnelley Reports Third Quarter 2009 Results</title><link>http://www.prnewswire.com/news-releases/rh-donnelley-reports-third-quarter-2009-results-68947982.html</link><description>...Advertising revenues also include revenues for Internet-based advertising products, including our proprietary local...com and DexNet. Revenues with respect to our Internet- based advertising products that are sold with print advertising...</description><guid>http://www.prnewswire.com/news-releases/rh-donnelley-reports-third-quarter-2009-results-68947982.html</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Tue, 03 Nov 2009 21:58:00 GMT</pubDate><source url="http://www.prnewswire.com" /></item><item><title>R.H. Donnelley Reports Third Quarter 2009 Results - Zibb.com</title><link>http://www.zibb.com/article/5640277/R+H+Donnelley+Reports+Third+Quarter+Results</link><description>...Advertising revenues also include revenues for Internet-based advertising products, including our proprietary local...com and DexNet. Revenues with respect to our Internet- based advertising products that are sold with print advertising...</description><guid>http://www.zibb.com/article/5640277/R+H+Donnelley+Reports+Third+Quarter+Results</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Tue, 03 Nov 2009 16:58:00 GMT</pubDate><source url="http://www.zibb.com" /></item><item><title>Is Google’s Behavioral Targeting A Bust?</title><link>http://www.techcrunch.com/2009/10/30/is-googles-behavioral-targeting-a-bust-only-25-percent-of-adsense-publishers-use-it/</link><description>...33 am CDT I agree. Isn’t 25% penetration a success measured against the historical adoption rates of Internet based advertising programs? I can tell you that as someone who sells Internet Ads, 90% of the people I talk to don’t know...</description><guid>http://www.techcrunch.com/2009/10/30/is-googles-behavioral-targeting-a-bust-only-25-percent-of-adsense-publishers-use-it/</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Fri, 30 Oct 2009 17:48:00 GMT</pubDate><source url="http://www.techcrunch.com" /></item><item><title>Comcast Allows for Real-Time Ad Insertion into VOD Streams in Tes...
      </title><link>http://www.mediabuyerplanner.com/entry/45779/comcast-allows-for-real-time-ad-insertion-into-vod-streams-in-test-market/?utm_campaign=newsletter&amp;utm_source=wmd&amp;utm_medium=textlink</link><description>...said, “The ability to update VOD advertising will help us offer feature parity with traditional linear and internet-based advertising systems. We’re pleased to be working with a technology leader like BlackArrow as we look for ways to offer...</description><guid>http://www.mediabuyerplanner.com/entry/45779/comcast-allows-for-real-time-ad-insertion-into-vod-streams-in-test-market/?utm_campaign=newsletter&amp;utm_source=wmd&amp;utm_medium=textlink</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Wed, 14 Oct 2009 04:09:34 GMT</pubDate><source url="http://www.mediabuyerplanner.com" /></item><item><title>BlackArrow, Comcast draw a bead on VOD advertising in Fla.</title><link>http://www.cedmagazine.com//News-BlackArrow-Comcast-VOD-advertising-FL-101309.aspx</link><description>... “The ability to update VOD advertising will help us offer feature parity with traditional linear and Internet-based advertising systems,” said Diana Kerekes, vice president of video content for Comcast. BlackArrow CEO Dean Denhart...</description><guid>http://www.cedmagazine.com//News-BlackArrow-Comcast-VOD-advertising-FL-101309.aspx</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Tue, 13 Oct 2009 17:45:00 GMT</pubDate><source url="http://www.cedmagazine.com" /></item><item><title>Comcast Taps BlackArrow For VOD Ads</title><link>http://www.broadcastingcable.com/article/357755-Comcast_Taps_BlackArrow_For_VOD_Ads.php?rssid=20102</link><description>... “The ability to update VOD advertising will help us offer feature parity with traditional linear and Internet-based advertising systems,” said Diana Kerekes, vice president of video content for Comcast, in a statement. “We’re pleased...</description><guid>http://www.broadcastingcable.com/article/357755-Comcast_Taps_BlackArrow_For_VOD_Ads.php?rssid=20102</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Tue, 13 Oct 2009 12:00:00 GMT</pubDate><source url="http://www.broadcastingcable.com" /></item><item><title>Comcast Splices VOD Ads in Fla.</title><link>http://www.multichannel.com/article/357650-Comcast_Splices_VOD_Ads_in_Fla_.php?rssid=20527</link><description>... “The ability to update VOD advertising will help us offer feature parity with traditional linear and Internet-based advertising systems,” said Comcast's vice president of video content Diana Kerekes in a statement. BlackArrow...</description><guid>http://www.multichannel.com/article/357650-Comcast_Splices_VOD_Ads_in_Fla_.php?rssid=20527</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Tue, 13 Oct 2009 06:00:00 GMT</pubDate><source url="http://www.multichannel.com" /></item><item><title>Best Time to Advertise? When Consumers Are Too Tired for Anything...
      </title><link>http://adage.com/cmostrategy/article?article_id=139614</link><description>...depleted state, where consumers could then work through information in a self-paced fashion. Online use Internet-based advertising might also be sensitive to the time when different types of websites are visited. For example, websites...</description><guid>http://adage.com/cmostrategy/article?article_id=139614</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Mon, 12 Oct 2009 20:40:57 GMT</pubDate><source url="http://adage.com" /></item><item><title>Access Pharma and iMedicor Sign e-Marketing Deal for MuGard (at S...
      </title><link>http://seekingalpha.com/article/165056-access-pharma-and-imedicor-sign-e-marketing-deal-for-mugard?source=yahoo</link><description>...information presented and then measuring the outcomes / responses in real-time. To date, there have been no internet based advertising programs that have produced an acceptable ROI to the industry and iMedicor expects to change this while targeting...</description><guid>http://seekingalpha.com/article/165056-access-pharma-and-imedicor-sign-e-marketing-deal-for-mugard?source=yahoo</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Tue, 06 Oct 2009 12:45:00 GMT</pubDate><source url="http://seekingalpha.com" /></item><item><title>Performance Marketing Alliance Files Amicus Brief with New York S...
      </title><link>http://blog.affiliatetip.com/archives/performance-marketing-alliance-files-amicus-brief-with-new-york-state-supreme-court/</link><description>...s appeal of the advertising tax in New York State. The brief explains that affiliates provide a form of Internet-based advertising that is closely analogous to traditional print advertisements distributed by a catalog retailer, and...</description><guid>http://blog.affiliatetip.com/archives/performance-marketing-alliance-files-amicus-brief-with-new-york-state-supreme-court/</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Thu, 10 Sep 2009 12:01:07 GMT</pubDate><source url="http://blog.affiliatetip.com" /></item><item><title>Internet Tax Battle Continues</title><link>http://www.websitemagazine.com/content/blogs/posts/archive/2009/09/09/internet-tax-battle-continues.aspx</link><description>...upon action, such as a registration or a purchase The brief explains that affiliates provide a form of Internet-based advertising that is closely analogous to traditional print advertisements distributed by a catalog retailer, and...</description><guid>http://www.websitemagazine.com/content/blogs/posts/archive/2009/09/09/internet-tax-battle-continues.aspx</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Wed, 09 Sep 2009 17:11:00 GMT</pubDate><source url="http://www.websitemagazine.com" /></item><item><title>Trade Group Calls Amazon NY Tax Law Unconstitutional</title><link>http://www.webpronews.com/topnews/2009/09/09/trade-group-calls-amazon-ny-tax-law-unconstitutional</link><description>...take an action such as registration or make a purchase. The brief explains affiliates provide a form of Internet-based advertising that is similar to traditional print ads distributed by a catalog retailer, and do not represent a physical...</description><guid>http://www.webpronews.com/topnews/2009/09/09/trade-group-calls-amazon-ny-tax-law-unconstitutional</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Wed, 09 Sep 2009 16:21:56 GMT</pubDate><source url="http://www.webpronews.com" /></item><item><title>Curbs urged for behavioural ads</title><link>http://news.bbc.co.uk/2/hi/technology/8230823.stm</link><description>...advertising for some time, Google waited until March of this year to employ what is also referred to as "internet-based advertising". In general the system uses a cookie - a small piece of text that lives inside a web browser - to track...</description><guid>http://news.bbc.co.uk/2/hi/technology/8230823.stm</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Mon, 31 Aug 2009 22:38:15 GMT</pubDate><source url="http://news.bbc.co.uk" /></item><item><title>Pinal County Plumber, Peltzer Plumbing Gets New Management and Na...
      </title><link>http://www.prlog.org/10327078-pinal-county-plumber-peltzer-plumbing-gets-new-management-and-name-change-extends-service-area.html</link><description>...Johnson Ranch and Casa Grande, Arizona. The owners of Peltzer Plumbing have made a substantial investment in print and internet based advertising including their new website in an effort to attract customers within their new, extended service...</description><guid>http://www.prlog.org/10327078-pinal-county-plumber-peltzer-plumbing-gets-new-management-and-name-change-extends-service-area.html</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Mon, 31 Aug 2009 16:42:21 GMT</pubDate><source url="http://www.prlog.org" /></item><item><title>R.H. Donnelley Reports Second Quarter 2009 Results</title><link>http://news.prnewswire.com/ViewContent.aspx?ACCT=109&amp;STORY=/www/story/08-04-2009/0005071896&amp;EDATE=</link><description>...Advertising revenues also include revenues for Internet-based advertising products, including our proprietary local...and Dex Net. Revenues with respect to our Internet-based advertising products that are sold with print advertising...</description><guid>http://news.prnewswire.com/ViewContent.aspx?ACCT=109&amp;STORY=/www/story/08-04-2009/0005071896&amp;EDATE=</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Tue, 04 Aug 2009 21:28:00 GMT</pubDate><source url="http://news.prnewswire.com" /></item><item><title>Stream It Like You Mean It</title><link>http://www.managesmarter.com/msg/content_display/marketing/e3i7e8e71284fdd65910ac8671a170a4c78</link><description>...Analysis, "The lion's share [of that money] is display ads, rich video ads, and the whole litany of Internet-based advertising on radio station Web sites." Another issue is that, for now at least, streaming radio affords advertisers...</description><guid>http://www.managesmarter.com/msg/content_display/marketing/e3i7e8e71284fdd65910ac8671a170a4c78</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Tue, 21 Jul 2009 16:00:00 GMT</pubDate><source url="http://www.managesmarter.com" /></item><item><title>Stream It Like You Mean It</title><link>http://www.mediaweek.com/mw/content_display/news/digital-downloads/broadband/e3ibdf529f18374f6c9a97d34bb3144fddc</link><description>...Analysis, “The lion’s share [of that money] is display ads, rich video ads, and the whole litany of Internet-based advertising on radio station Web sites.” Another issue is that, for now at least, streaming radio affords advertisers...</description><guid>http://www.mediaweek.com/mw/content_display/news/digital-downloads/broadband/e3ibdf529f18374f6c9a97d34bb3144fddc</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Sun, 19 Jul 2009 05:03:00 GMT</pubDate><source url="http://www.mediaweek.com" /></item><item><title>Stream It Like You Mean It</title><link>http://www.adweek.com/aw/content_display/news/e3i4d0b1b4303c8399791f980f7515a81b7</link><description>...Analysis, "The lion's share [of that money] is display ads, rich video ads, and the whole litany of Internet-based advertising on radio station Web sites." Another issue is that, for now at least, streaming radio affords...</description><guid>http://www.adweek.com/aw/content_display/news/e3i4d0b1b4303c8399791f980f7515a81b7</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Sun, 19 Jul 2009 05:00:00 GMT</pubDate><source url="http://www.adweek.com" /></item><item><title>Principium launches sale-by-owner program</title><link>http://www.landscapemanagement.net/landscape/Green+Industry+News/Principium-launches-sale-by-owner-program/ArticleStandard/Article/detail/612204?ref=25</link><description>...program, Principium professionals will assist in development of marketing materials for clients, place appropriate internet-based advertising on the client’s behalf and accept inquiries, which will be routed to the client...</description><guid>http://www.landscapemanagement.net/landscape/Green+Industry+News/Principium-launches-sale-by-owner-program/ArticleStandard/Article/detail/612204?ref=25</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Sun, 19 Jul 2009 04:00:00 GMT</pubDate><source url="http://www.landscapemanagement.net" /></item><item><title>The Internet has created 1.2 million jobs</title><link>http://www.theinquirer.net/inquirer/news/1271188/the-internet-created-million-jobs</link><description>...ones that are still around, that is. More than 10 per cent of retail purchases are now made on online and Internet-based advertising revenues have increased to more than $20 billion. The employment figures are based on people who work...</description><guid>http://www.theinquirer.net/inquirer/news/1271188/the-internet-created-million-jobs</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Fri, 12 Jun 2009 09:02:55 GMT</pubDate><source url="http://www.theinquirer.net" /></item><item><title>Internet creating new, high-paying jobs</title><link>http://www.itbusiness.ca/it/client/en/home/news.asp?id=53517</link><description>...making 10 per cent of their retail purchases online, with the exception of groceries, on the Internet, and Internet-based advertising has increased four-fold since 2002 to more than $20 billion, said John Deighton, a professor of business...</description><guid>http://www.itbusiness.ca/it/client/en/home/news.asp?id=53517</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Thu, 11 Jun 2009 21:28:50 GMT</pubDate><source url="http://www.itbusiness.ca" /></item><item><title>Study: Internet economy has created 1.2M jobs</title><link>http://www.itworld.com/government/69121/study-internet-economy-has-created-12m-jobs</link><description>...are now making 10% of their retail purchases online, with the exception of groceries, on the Internet, and Internet-based advertising has increased four-fold since 2002 to more than $20 billion, said John Deighton, a professor of business...</description><guid>http://www.itworld.com/government/69121/study-internet-economy-has-created-12m-jobs</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Thu, 11 Jun 2009 00:51:05 GMT</pubDate><source url="http://www.itworld.com" /></item><item><title>Study: Internet economy has created 1.2M jobs</title><link>http://www.thestandard.com/news/2009/06/10/study-internet-economy-has-created-1-2m-jobs</link><description>...are now making 10% of their retail purchases online, with the exception of groceries, on the Internet, and Internet-based advertising has increased four-fold since 2002 to more than $20 billion, said John Deighton, a professor of business...</description><guid>http://www.thestandard.com/news/2009/06/10/study-internet-economy-has-created-1-2m-jobs</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Wed, 10 Jun 2009 22:46:55 GMT</pubDate><source url="http://www.thestandard.com" /></item><item><title>Online fraud declined in first quarter</title><link>http://www.bizjournals.com/austin/stories/2009/04/20/daily40.html?ana=from_rss</link><description>...Feeds Add to Del.icio.us Digg This Click Forensics Inc. reported a slight decline in the rate of Internet-based advertising click fraud during the first quarter. A report from the Austin-based company shows an industry average...</description><guid>http://www.bizjournals.com/austin/stories/2009/04/20/daily40.html?ana=from_rss</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Thu, 23 Apr 2009 18:39:27 GMT</pubDate><source url="http://www.bizjournals.com" /></item><item><title>Time Warner raids Google to replace AOL chief</title><link>http://www.totaltele.com/view.aspx?ID=443930</link><description>...ve done a very nice job of growing traffic. They are in a position now to be a major player in all types of Internet- based advertising," he said. AOL is the fourth-largest Web property behind Google, Yahoo and Microsoft, attracting...</description><guid>http://www.totaltele.com/view.aspx?ID=443930</guid><category domain="http://www.zibb.com">Internet Based Advertising</category><pubDate>Fri, 13 Mar 2009 00:00:00 GMT</pubDate><source url="http://www.totaltele.com" /></item></channel></rss>