Strategic Government Investments in IT Boost Jordanian Market

SAP AG (NYSE: SAP) executives in Amman have said that Jordan's IT market will continue to develop due to strategic investment by the government alongside public and private companies.

The Government of Jordan's national e-Government initiative is designed to drive the nation's transformation into a knowledge-based society founded on a competitive and dynamic economy. As part of efforts to transform its society, economy, and government, Jordan is pursuing a national e-Government strategy that aims to invest heavily in IT as part of its goal to diversify the country's economic and social development.The role of SAP in this developing market is to support the country's IT sector to strengthen this growth, in light of world-wide economic challenges, say senior SAP executives meeting with customers today in Amman.

"Jordanian companies can utilize IT investments to improve efficiencies and operations, to be able to respond rapidly to changes in the global business landscape and ensure future success," said Sergio Maccotta, Managing Director, SAP Middle East & North Africa (MENA).

"SAP continues to offer solutions designed to help address the challenges that are continuing to emerge on an international scale," continued Maccotta.

SAP's 'Best-Run Now' initiative offers the Jordanian companies combined SAP software, services and implementation. The initiative aims to help customers address real-time business issues, including more efficient management of information on cash flow and liquidity, maximizing a global workforce through change, and how to optimize procurement and supply chain processes.

SAP has 35 years of unparalleled expertise addressing the unique demands of organizations in more than 25 industries, and the Best-Run Now packages are based on an in-depth knowledge of the processes that drive business and an ideal commerce tool for CFOs, CIOs, and COOs.

SAP has designed offerings addressing needs of customers in all size segments. For the large enterprise, SAP's offerings combine software solutions with special incentives to make acquiring and implementing these solutions even easier. Each of these can be easily consumed to deliver rapid return on investment and operational improvements, and focus on issues that companies everywhere are facing due to global market environments.

About SAPSAP is the world's leading provider of business software(*), offering applications and services that enable companies of all sizes and in more than 25 industries to become best-run businesses. With more than 82,000 customers in over 120 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE, under the symbol "SAP." For more information, visit www.sap.com.(C) 2009 Al Bawaba (www.albawaba.com)

Related terms: business, commerce, economy, government, investment, jordan, market, middle east, nyse, software