As Summer Heats up, Global Continues to Shine

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         Network Heads into Second Half of 2009 with Major Momentum

                   Spring Ratings Growth Outpaces Industry

      Re-designed Website Now Canada's No.1 Broadcast Video Destination

       For additional information please visit: www.canwesttvmedia.com
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Global Television is heading into the second half of 2009 with impressive on-air and online growth, a review of television ratings and online data from the first six months of the year has revealed.

While other TV networks focus on rebuilding their schedules after a year of slumping ratings, Global finished the season with continued strength. The network's national primetime audience grew 3% this spring(1), bolstered by substantial gains where it matters most: in the country's two largest television markets and among the core television demographic of Adults 18-49. In Toronto, Global's primetime audience grew 6%; in Vancouver, the growth was an impressive 11%. Global's ratings success was fueled by its strong roster of primetime hits including one of Canada's top programs, House - up another 12% in Toronto this spring; The Simpsons - up 20%; NCIS - up 22%; and Family Guy - up 10%(2). All four shows are returning to Global's primetime schedule this fall.

Global also solidified its long-standing lead over Canada's secondary networks. This spring, Global's audiences were almost double those of the CBC, ahead 98% in Toronto and 71% in Vancouver. Global also increased its dominance over Citytv, with audiences 105% larger in Toronto and a staggering 240% larger in Vancouver(2).

Global also hit a new digital milestone this spring with the re-designed GlobalTV.com. The new site - now streaming episodes of the majority of the network's primetime programs, skyrocketed ahead of all other Canadian broadcasters to become Canada's No.1 Website for Broadcast Video.

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    Key highlights for GlobalTV.com include:

    -   The Most Overall Video Plays of any Canadian broadcaster, with
        6.4 million video streams, up 895%.
    -   The Most Engaged Video Viewers with 80 minutes a month of video
        watched per viewer, up 244%. This is far ahead of second place CBC.ca
        (57 minutes) and more than four times the engagement of CTV.ca
        (19 minutes).
    -   The Most Video per Viewer with 22 videos per month, up 238%.
    -   GlobalTV.com is also the Fastest Growing Site for Video with triple
        digit increases for all key video metrics(3).

    Sources:

    (1) BBM NMR, Jan 5 - May 17/09 vs Jan 7 - May 18/08, M-Su 8-11p, total
        viewers 2+.
    (2) BBM NMR, Jan 5 - May 17/09 vs Jan 7 - May 18/08, M-Su 8-11p, viewers
        18-49.
    (3) comScore Inc., Video Metrix Total Canada, All Locations, April 2009
        2+ audience, comparing Global to CTV, CBC and Citytv. Fastest growing
        compares to September 2008.
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About Canwest Broadcasting:

Canwest Broadcasting operates two conventional television networks, Global Television and E!, and eighteen of the country's most popular specialty channels, including HGTV, Mystery TV, National Geographic Channel, Showcase, History Television, Food Network and TVtropolis. Canwest Broadcasting is a division of Canwest Media Inc.

About Canwest Media Inc.

Canwest Media Inc is a subsidiary of Canwest Global Communications Corp. (www.canwest.com; TSX: CGS and CGS.A). An international media company, Canwest is Canada's largest publisher of paid English language daily newspapers and owns, operates and/or holds substantial interests in conventional television, out-of-home advertising, specialty cable channels, web sites and radio stations in Canada, New Zealand, Australia, Indonesia, Singapore, the United Kingdom and the United States.

SOURCE: CanWest Broadcasting

SOURCE: Global Television

SOURCE: News - Media

Grace Park, Publicity Manager, Global Television, (416) 967-2484, gpark@globaltv.com;
Nikki Lamb Tudico, Publicist, Global Television, (416) 937-7829, ntudico@globaltv.com

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