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Sony Electronics partners with Best Buy

Aug 18, 2009 (Datamonitor Financial Deals Tracker via COMTEX) --

Company: Best Buy Co., Inc. (BBY)

Sony Electronics, Inc., a manufacturer, distributor, and marketer of electronics products, has partnered with Best Buy Co., Inc, a consumer electronics retailer, for the development of the new ALTUS audio product line. Both the companies are based in the US.

ALTUS is featured with wireless music systems, speakers, and home theater products and offers solutions for experiencing premium audio throughout the home. 

Deal Type    Partnership
Sub-Category Co-Marketing
Deal Status  Completed: 2009-08-18

Deal Participants 

Partner 1 (Company) Sony Electronics, Inc.
Partner 2 (Company) Best Buy Co., Inc.

Copyright (C) 2009 Datamonitor Financial Deals Tracker. All rights reserved

News Provided by COMTEX

Company: Best Buy Co., Inc. (BBY)


Related terms: consumer, distributor, electronics, manufacturer, marketing, music, partnership, products, wireless

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