iPhone App from AmericanGreetings.com Now Among Top Ten Entertainment Apps on iTunes

The popular iPhone application from AmericanGreetings.com has skyrocketed up the list of offerings on iTunes, and is now among the top ten entertainment applications in terms of total downloads. Introduced in August by the online division of American Greetings Corp. (NYSE: AM) the app has added a new dimension to how iPhone users can connect.

The application adds a personal and thoughtful touch to the traditional iPhone offerings, while featuring the ultimate convenience that is synonymous with the tool. Once downloaded, users can browse from a wide variety of greetings, personalize, and send e-cards to anyone with an e-mail address.

"We are thrilled with the success of the app and the positive feedback we've received from consumers," said Dan Miller, vice president of product management and user experience at AmericanGreetings.com. "Because of the desire shoppers have shown for more ways to connect, we will continue innovating to enable consumers to express themselves whenever and wherever they desire."

Consumers can find more information on the iPhone application at AmericanGreetings.com.

About American Greetings Corporation

For more than 100 years, American Greetings Corporation (NYSE: AM) has been a manufacturer and retailer of innovative social expression products that assist consumers in enhancing their relationships. The Company's major greeting card brands are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods, American Greetings and Plus Mark gift-wrap and boxed cards. American Greetings also has the largest collection of electronic greetings on the Web, including cards available at AmericanGreetings.com through AG Interactive, Inc. (the Company's online division). AG Interactive also offers digital photo sharing and personal publishing at PhotoWorks.com and Webshots.com and a one-stop source for online graphics and animations at Kiwee.com. In addition to its product lines, American Greetings also creates and licenses popular character brands through the American Greetings Properties group. Headquartered in Cleveland, Ohio, American Greetings generates annual revenue of approximately $1.7 billion, and its products can be found in retail outlets domestically and worldwide. For more information on the Company, visit http://corporate.americangreetings.com.

SOURCE American Greetings Corporation

http://www.americangreetings.com

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