Reportlinker Adds Report: IBM in 2009 to 2013 - A Strategic Analysis

Reportlinker.com announced that a new market research report is available in its catalogue: IBM in 2009 to 2013: A Strategic Analysis.

In a release, Reportlinker.com noted that report highlights include:

How IBM will prosper following the current financial crisis and the opportunities that this will create for other companies

This report discusses how the current global financial crisis will affect IBM and the rest of the IT industry. Will IBM's position in the market be strengthened or weakened by this crisis? What new business strategies and tactics will IBM create? How will it respond to the collapse of industry segments, high levels of unemployment, and historically low level of consumer confidence? On the other hand, how will IBM's competitors fare? Will they gain or lose ground?

This report takes a detailed look at IBM and its strategies and its market position based on a comparison to its competitors. It provides a historical view that covers the period 2004 to 2008 along with a projection for 2009. It also provides a forecast for the years 2010 through 2013 and describes new business strategies.

These comparisons are made for four enterprise products and services categories:

- Enterprise Services includes enterprise consulting services that are generally oriented toward IT but may also include general business consulting as provided by IBM and its competitors included in this report.

- Outsourcing Services includes the operation of systems and applications to support enterprises from IBM or its competitors' data centers or at customers' facility.

- Application Software includes the middleware, data management, and application software products that are provided to enterprise customers.

- Enterprise Systems includes the hardware computing and storage systems that include supercomputers, mainframes, servers, and storage systems. It also includes retail point of sale (POS) systems.

- Global Financing includes the financing of computer systems and software along with the disposal of systems that are being replaced.

The report also defines strategies that companies can use to compete with IBM that include taking IBM head on along with niche and regional strategies that focus on specific opportunity areas. The report also discusses the strategies that IBM/s competitors in Japan can use to improve their competitiveness against IBM.

Section 10 includes a description of 21 of IBM's competitors. The companies included were selected because they were identified by IBM or by the author as competitors in the enterprise IT market.

Report Information:

http://www.reportlinker.com/p0148009/Reportlinker-Adds-IBM-in-2009-to-2013-A-Strategic-Analysis.html

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Related terms: business, computer, consulting, consumer confidence, japan, knowledge management, market, products, research, retail, software, unemployment