Hasbro Makes Executive Appointments for Hasbro Studios

Hasbro, Inc. announced the appointment of key executives at the company's newly formed Hasbro Studios, which is based in Los Angeles.

Stephen J. Davis, President of Hasbro Studios, will lead the "virtual" studio, which will produce shows based on Hasbro's world class brands, deliver new branded content and produce programs from top third party content creators. Many of these shows will run on the new television network created by the joint venture between Hasbro and Discovery Communications that is planned to debut Fall 2010, as well as on multiple channels in international markets.

Davis has named the following individuals to take on key roles as part of the Hasbro Studios management team:

Bob Boden currently Senior Vice President, Programming and Production Fox Reality Channel and former SVP of programming for the Game Show Network, will be Head of Reality and Game Show Development and Production.

Michael J. Vogel, currently Director, Animated Programming, Sony Pictures Television, will serve as Head of Boys Animation.

Brian Charles Lenard, Director, Scripted Development, RDF Media Group, Pangea Management Group and RDF USA, will take on the role of Head of Story Development.

Mary Beth Bambridge, Head of Strategic Planning, William Morris Endeavour Entertainment, will be the company's Head of Finance, and Kevin Healy, Head of Business and Legal Affairs, Hasbro Entertainment and Licensing will serve as Hasbro Studios' Head of Legal and Business Affairs.

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