Bluefly.com and AOL's StyleList.com Partner to Locate America's Most Stylish Blogger
Oct 02, 2009 (Close-Up Media via COMTEX) --
Company: Bluefly, Inc. (BFLYD)
Bluefly Inc., an online luxury fashion retailer, and StyleList, a style and beauty site, have announced their mission to find America's Most Stylish Blogger.
In a release, the group noted that these two online fashion companies are holding an online casting call starting today in search of eight bloggers across the country to compete in a five-week contest to determine America's Most Stylish Blogger.
Bloggers will be notified of selection on or about October 15th, and voting will open in this first ever fashion event on October 27th. Each week, bloggers will be given an item from Bluefly and will be asked to create a complete head-to-toe look incorporating that item. StyleList will produce a video recap of each week's challenge, allowing America to vote and select the challenge winner. The blogger with the most cumulative votes at the end of five weeks will be deemed America's Most Stylish Blogger!
As described by the group, the winner will not only be granted this title, but will also win:
- A $1000 shopping spree on Bluefly, where he/she can splurge on over 350 of the most coveted American and European designers
- A weekly column on top-ranking fashion website StyleList
- His/her very own Blogger Store on Bluefly.com
Voters have the chance to win a splurge, too! Just by voting, they will automatically be entered to win a $1000 Bluefly shopping spree.
"StyleList readers love to interpret the season's biggest trends in their own way - affordably and with personal flair," said Diane Davis, editor of StyleList.com. "Uniting trendsetters and fashion fanatics with Bluefly's on-trend, high fashion, and accessibly-priced products was an ideal fit."
Bluefly CEO, Melissa Payner said, "We believe that fashion isn't on Fifth anymore - it's here in cyberspace as more and more people go online for fashion news. For Bluefly, this collaboration with StyleList and the fashion blogging community is a great way to showcase what's happening in the world of online fashion."
More Information:
http://www.AmericasMostStylishBlogger.com
((Comments on this story may be sent to health@closeupmedia.com))
Copyright (C) 2009 Close-Up Media. All rights reserved
News Provided by COMTEX
Company: Bluefly, Inc. (BFLYD)
Related terms: ceo, community, fashion, health, online, products, video
