Audible Magic Rolls Out Beta Phase of New myRightsView(TM) Copyright Identification Service

Copyright registration of music can now be easily verified using Audible Magic's new myRightsView registration service (www.myrightsview.com). Featuring an easy-to-use interface, the new service is available to anyone who wants to ensure appropriate ownership for royalty, licensing, anti-piracy or use purposes.

The beta phase of myRightsView service is available now. Customers can upload songs for registration verification against Audible Magic's Content Registry database, which contains more than seven million copyrighted songs and videos. The first five songs uploaded will be matched for free. Subsequent charges begin at $5.00 U.S. for the next five songs; per song prices will continue to reduce as more songs are uploaded for matching.

Additional features of the myRightsView service will be rolled out in early 2010, and will include free song registration for content owners. Owners will be able to upload their music to Audible Magic's extensive Content Registry database, which affords copyright protection through any of the CopySense appliance compliance tools.

Another feature of the myRightsView service to debut in 2010 will include a claiming process facilitated by Audible Magic. If a record label or artist finds a copyrighted song to be inappropriately registered by a third party, the myRightsView service will enable them to immediately file a copyrights claim. This service will also be available free of charge.

"Basically what we are offering our customers is an insurance policy for their copyrighted music and songs," said Vance Ikezoye, founder and CEO of Audible Magic. "Hopefully what copyright owners get is peace of mind that their music is registered appropriately so that they can derive fair value from its usage. Should there be issues with the registration, our service will facilitate claims against a mistaken registration or simply enable an owner to register content if no previous registration exists. It's a simple, straightforward and affordable start to protecting one's copyright status."

About Audible Magic(R)

Audible Magic is the leading provider of content management and anti-piracy services. Its patented content identification technologies and extensive Content Registry database enable the company to monitor, manage, filter and monetize multi-media digital content.

Audible Magic products include the CopySense(R) appliance, myRightsView Service and RepliCheck(R) software. Its customers include Web 2.0 websites, CD/DVD replicators, P2P networking companies, ISPs, copyright owners and universities.

For more information, go to www.audiblemagic.com.

CONTACT:
Jay Friedman
Vice President, Marketing
Audible Magic, Inc.
408.399.6405 x238

SOURCE: Audible Magic

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