Volkswagen Announces Sales for October After Major Wins at AJAC's TestFest

Fresh after winning 3 of 12 categories last Friday at last week's judging of the best new vehicles in Canada for 2010 by the Automobile Journalists Association of Canada (AJAC), Volkswagen Canada announced that it sold 3,545 new vehicles in October as shipments of its award-winning members of the new Golf Family made their way to Customers across the country. Customers took delivery of the 2010 new Golf Wagon, AJAC's Best New Family Sedan (under $30k), the 2010 Golf GTI, voted as Canada's Best New Sports / Performance Car (under $50k), as well as the all-new 2010 Golf hatchback models.

TDI Clean Diesel sales remained strong throughout the month, accounting for 24% of all deliveries including the best sales month ever for AJAC's Best New SUV/CUV ($35k-$60k), the 2010 Touareg TDI Clean Diesel.

Sales of other Volkswagen models rose versus October 2008 on the news of the multiple AJAC wins, including Tiguan (+71%) and Passat (+62%). Overall, Volkswagen sales decreased slightly during the month by 3.2% versus the same time period in 2008.

From January to October 2009, Volkswagen has delivered 33,664 new vehicles in Canada, and has gained 40 points of market share versus the same time period in 2008 for a total of 2.7% year-to-date.

Volkswagen sales by model line for the month of October 2009 and full-year 2009 were:

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            Volkswagen          October 2009       Full-Year 2009
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            City Models             635                7,519
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         Rabbit / new Golf          813                4,665
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           GTI / Golf GTI           105                 779
        ------------------------------------------------------------
             New Beetle              55                 795
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               Jetta                847                10,253
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                Eos                  33                 705
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               Passat               291                2,668
        ------------------------------------------------------------
               Tiguan               447                4,277
        ------------------------------------------------------------
               Routan               107                1,375
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              Touareg               212                 628
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               TOTAL               3,545               33,664
        ------------------------------------------------------------

About Volkswagen Canada:

Founded in 1952, Volkswagen Canada is headquartered in Ajax, Ontario. It is the leader in affordable TDI Clean Diesel vehicle sales in Canada, and forms part of Volkswagen Group Canada Inc., a subsidiary of Volkswagen AG headquartered in Wolfsburg, Germany. Volkswagen is one of the world's largest producers of passenger cars and is Europe's largest automaker.

Volkswagen sells the City Golf, new Golf, new Golf Wagon, new Golf GTI, New Beetle, Jetta, Eos, Passat, Tiguan, Routan, and Touareg through 130 independent Canadian Dealers.

Visit Volkswagen Canada online at www.Volkswagen.ca, and explore its BlueMotionTechnologies at www.TDICurious.ca.

SOURCE: Volkswagen Canada

Volkswagen
Peter Viney
(905) 428-5858
Peter.Viney@VW.ca

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