China Crescent Enterprises, Inc. Announces the Small Equity Initiative

China Crescent Enterprises, Inc. (OTCBB: CCTR) today announced the launch of Small Equity Initiative (SEI). Small Equity Initiative is a not-for-profit organization dedicated to improving the opportunity for self-directed retail investors to profit from over-the-counter investments and for entrepreneurs to gain better access to capital for their business plans. Co-founded by Philip Verges, China Crescent founder and board member, and other small public company managers and investors, SEI plans to build a community for small business investors and entrepreneurs aimed at improving the collective understanding of how the over-the-counter market really works today and how it can be improved in the future. SEI views conventional market wisdom regarding the over-the-counter markets as flawed, but does believe over-the-counter markets can deliver compelling returns on investment if approached correctly. SEI plans to utilize a variety of mediums to facilitate the expansion of a community for investors and entrepreneurs. More information on the Small Equity Initiative is available by contacting Small Equity Initiative at info@smallequity.com.

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About China Crescent Enterprises, Inc. (www.chinacrescent.com)

China Crescent Enterprises, Inc. reported over $40 million in profitable revenue in 2008. The Company is a technology leader in the rapidly developing Chinese market specializing today in software engineering, high quality software development and digital multimedia outsourcing services delivered to customers globally. At the same time, the firm is a systems integrator and value added reseller of major global hardware brands in the Chinese domestic market.

Headquartered in Dallas with operations in Shanghai and Beijing, China Crescent bridges the gap between Western and Eastern business cultures to assist Western clients in realizing the advantages of the high quality, low cost technology products and services available from China. China Crescent also assists Western clients in localizing products and services to realize the tremendous growth potential available by expanding into the Chinese Market.

"SAFE HARBOR STATEMENT" UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995

This press release contains forward-looking statements that involve risks and uncertainties. The statements in this release are forward-looking statements that are made pursuant to safe harbor provision of the Private Securities Litigation Reform Act of 1995. Actual results, events and performance could vary materially from those contemplated by these forward-looking statements. These statements involve known and unknown risks and uncertainties, which may cause China Crescent's actual results in future periods to differ materially from results expressed or implied by forward-looking statements. These risks and uncertainties include, among other things, product demand and market competition. You should independently investigate and fully understand all risks before making investment decisions.

Contact:
China Crescent Enterprises, Inc.
ir@chinacrescent.com
214-722-3060

SOURCE: China Crescent Enterprises, Inc.

mailto:ir@chinacrescent.com

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