Mall Networks Partners with SoundBite Communications On CyberMonday.com

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November 27, 2009 (FinancialWire) -- Mall Networks, the provider of loyalty shopping solutions, announced a partnership whereby SoundBite Communications, Inc. (NASDAQ: SDBT) will power the mobile marketing offers for CyberMonday.com.

CyberMonday.com is a holiday shopping deal site powered by Mall Networks for Shop.org, where millions of shoppers go to find the best deals every holiday season. New to the site this year, a Deal of the Hour mobile marketing offer will be sent using SoundBite text messaging to shoppers on their mobile phones, enabling them to take advantage of bargains throughout Cyber Monday. Cyber Monday takes place on the first Monday after Thanksgiving, which is November 30, 2009.

Americans send 50,000 text messages per second. Ninety-five percent of those messages are opened and read, most within 15 seconds of sending. The brevity, immediacy, and mobility of the text messaging channel makes it ideally suited for communicating CyberMonday.com's Deal of the Hour. By simply opting in on CyberMonday.com, consumers can receive Deal of the Hour text messages and benefit from great savings while on the go.

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