ID Watchdog Announces idCHECK, Making Identity Theft Analysis Quick, Easy, and Affordable for Every Individual ? and Is Available for Free for a Limited Time

(via Thenewswire.ca)

DENVER-- ID Watchdog, Inc. (TSX.V:IDW) (OTCQX:IDWAF), provider of the most comprehensive identity theft protection and resolution services in the market today, unveiled its revolutionary idCHECK product.

For a limited time, the Company is offering consumers the opportunity to use the product for free*. To get a free idCHECK, go to www.idwatchdog.com/idcheck and use the promo code "idcfree01_pr."

idCHECK is the first identity theft protection product that allows consumers to instantly determine whether an organized identity theft network may have accessed their personal data. idCHECK works by scanning thousands of consumer databases, most of which aren't easily accessed by consumers, to expose evidence of identity theft. Results are presented on an intuitive dashboard using a simple coding system, providing the consumer with an easy to understand assessment of his or her risk, as well as ongoing access to additional identity theft tools, resources, and action plans.

"Identity theft impacts millions of consumers every year, but often goes undetected for months or even years, giving thieves plenty of time to do serious damage. Because identity thieves don't discriminate, we believe that every consumer should take proactive steps to protect his or herself and loved ones from identity theft. As the industry's first tool that can provide consumers with immediate answers, idCHECK cuts through identity theft marketing hype with the simplest and most effective path to affordable peace of mind," said Daniel Mohan, President and Chief Operating Officer of ID Watchdog.

Offered in single-use units, idCHECK delivers low-cost access to large amounts of valuable personal data, patent-pending analytics to make sense of the data, and an opportunity for consumers to "test-drive" a monitoring service before deciding whether they'd benefit from comprehensive monthly identity monitoring products.

"We are the only identity theft service provider that has the degree of access into data aggregators necessary to make this critical consumer-facing product possible," said Nick Bryla, Vice President of Product Management and Marketing at ID Watchdog. "This access, combined with analytics developed by our Victim Resolution Group based on thousands of real identity theft cases, represents a defendable competitive advantage and we intend to make the most of this position."

ID Watchdog is finalizing agreements with traditional brick-and-mortar retailers and online stores to carry the product, as well as with associations and affinity groups seeking to offer additional benefits to their memberships.

* idCHECK is available to U.S. Residents only.

About ID Watchdog, Inc.

Headquartered in Denver, ID Watchdog is the only identity theft detection and resolution company that provides patent-pending, three-tiered comprehensive monitoring, detection and resolution for identity theft. Unlike its competitors, ID Watchdog proactively detects identity theft problems at their source. Developed with the assistance of national consumer advocacy groups; the U.S. Postal Service; federal, state and local law enforcement agencies, and state and local Attorneys General, ID Watchdog's service is focused on detecting the source of identity theft problems as early as possible, in as many places as possible, and taking immediate corrective action on behalf of the consumer.

For comprehensive investor relations material, including fact sheets, research reports, interviews and video (when available), please follow the appropriate link: Investor Community, Investor Relations Portal, and Corporate Overview Video

For additional information, please visit ID Watchdog's corporate website: www.IDwatchdog.com.

Forward-Looking Statement

This news release includes certain "forward-looking statements" within the meaning of the United States Private Securities Litigation Reform Act of 1995 which address future events and conditions which are subject to various risks and uncertainties. The actual results could differ materially from those anticipated in such forward-looking statements as a result of numerous factors, some of which may be beyond the Company's control. Although the Company believes that its expectations reflected in these forward-looking statements are reasonable, no assurance can be given that actual results will be consistent with these forward-looking statements. Important factors that could cause actual results to differ from these forward-looking statements are disclosed in the company's filings with Canadian regulators at www.sedar.com. ID Watchdog assumes no obligation to update the forward-looking statements of management beliefs, opinions, projections, or other factors should they change.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Contacts

Company Contact:â?¨

ID Watchdog, Inc.â?¨

Justin Yurek, Senior Vice Presidentâ?¨

303-339-8011â?¨

InvestorRelations@idwatchdog.comâ?¨

www.idwatchdog.comâ?¨

orâ?¨

Financial Communications Contact:â?¨

Trilogy Capital Partnersâ?¨

Darren Minton, Executive Vice Presidentâ?¨

Toll-free: 800-592-6067â?¨

info@trilogy-capital.com

Source: ID Watchdog, Inc.

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