Blogs
Marc Middleton: Growing Bolder: What Was Under Your Tree?
Amazingly, most "experts" still subscribe to the outdated and outright ridiculous belief that all 50-plus consumers are poor, overly frugal, highly technophobic and averse to switching brands.
Loyalty is an emotion | New Home Sales Training & New Home Sales Management Blog - Myers Barnes
Brandy loyalty is the holy grail for marketers. Building a relationship so strong with a consumer that he goes out of his way to buy your product is the key to
The Last Mile Of Marketing: Listening At The Point Of Need | Six Pixels of Separation - Marketing
There is still a strong (and growing) argument for the power of search, online social networks and how they beat traditional advertising to the sale. In the past few months, I've been devouring business books on branding and traditional advertising....
BrandFreak: Michael Jordan's son takes brand loyalty to disturbing new level
Marcus Jordan cost his school a reported $3 million by violating an endorsement contract with Adidas by wearing Nikes.
Using Applied Science to Prevent Loss of Customers and Profits - The Employee and Customer Survey
Survey Research for Knowledge ... Knowledge for Power
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