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Business Public Relations
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PR with the buzz factor
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PR case study: embedded systems software
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http://www.communicationsplus.net/CaseStudyEmbeddedSoftware.html
Krispy Kreme: Grand Opening | Villing & Company Inc. - Marketing, Public Relations, Web Site
Krispy Kreme Situation Krispy Kreme’s first foray into establishing a brick and mortar store in extreme northern Indiana was a key opening for the popular doughnut and coffee retailer.
Maisberger - the PR-agency for strategic corporate and financial communications. - casestudyETS
SRH Learnlife GmbH, a fully-owned subsidiary of SRH Holding, has successfully established itself on the fiercely competitive training market as one of the top four private training providers (Lünendonk List, 2004).
http://www.maisberger.com/en/branchen/Bildung/casestudyETS.html
Case Studies
Awareness of and interest in “The Golden Compass” among those exposed to full-screen mobile ads for the film increased significantly, according to the results of a mobile advertising campaign by Greystripe and New Line Cinema. more »
http://www.marketingcharts.com/category/topics/case-studies/
BroadBased Communications, Inc. | Marketing Communications & Public Relations | Jacksonville, FL |
BroadBased’s PR division consults with some of the nation’s most respected and recognized public companies. BroadBased provides consulting and implementation services as a partner with in-house marketing teams.
http://www.bbased.com/case-studies/public-media-relations/corporate/
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How Do You Do It? PR Case Study : Schwartz Healthcare IT Blog
Though this blog is healthcare IT issue oriented, I'm frequently asked for tips and tactics on the practical execution of public relations for healthcare IT companies. So I thought I'd share a case study to illustrate some best practices.
http://www.schwartz-pr.com/healthcare-it-blog/2007/04/how_do_you_do_it_pr_case_study.php
Case study: The elegant social engineering design of Strumpette wreaks havoc in the PR BlogoSphere
Amanda Chapel is a real character if not a real person, and the content on Strumpette is real. In an inaugural post, Ms Chapel baited the top PR blogger Steve Rubel who works at Edelman.
http://www.siliconvalleywatcher.com/mt/archives/2006/03/case_study_the.php
McDonald's: Public Relations | Villing & Company Inc. - Marketing, Public Relations, Web Site
McDonald’s Situation The McDonald’s All American Games, a prestigious event for high school basketball players from across the country, is hosted in a different market each year. South Bend, Ind.
BroadBased Communications, Inc. | Marketing Communications & Public Relations | Jacksonville, FL |
Components of this 10-month integrated effort required oversight of a wide variety of elements including development of a logo and tagline, Web site, printed promotional materials, day-of-event materials, fundraising materials and an integrated PR approach to the seven counties in our region.
http://www.bbased.com/case-studies/marketing-planning/reality-check/
BroadBased Communications, Inc. | Marketing Communications & Public Relations | Jacksonville, FL |
It also maintains communications with customers; local, state and federal officials; freight rail regulatory agencies; investors; media and the general public.
http://www.bbased.com/case-studies/corporate-communications/csx/
