Radio Advertising News

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Radio ads: Beyond gross rating points - The Globe and Mail
www.theglobeandmail.com | 18 hours 21 minutes ago
Marketing guru analyzes the traditional ad measurement

Next Week's Guest - The Advertising Show, Next Week's Guest, 2006
www.theadvertisingshow.com | Jan 25, 2012
The Advertising Show - Next Week's Guest - February 5, 2012 Guest to Be Announced, Next Week's Guest

RCents Generates Hot Clients for Businesses with their New Marketing Package | PRLog
www.prlog.org | Jan 16, 2012
RCents Generates Hot Clients for Businesses with their New Marketing Package. Professional article marketing services will help bring new clients to you, save time, and save money. Learn how this innovative approach will help change your entire approach to marketing. - PR11773720

Studies: Traditional media finding traction - Blogs & Content - BizReport
www.bizreport.com | Nov 17, 2011
Wondering if radio is still getting results? And what about newspapers? Wonder no longer. A new report from Ipsos OTX indicates radio is still getting results - as long as the correct message is sent over the airwaves. According to the report consumers exposed to radio advertising were more engaged

Behind the music: what's happening to 'on air, on sale"? | Music | guardian.co.uk
www.guardian.co.uk | Aug 5, 2011
Helienne Lindvall: Optimism greeted the plan to let singles chart as soon as they hit the radio, but eight months on inconsistency reigns

Rise in listeners for commercial radio stations - Creative industries - Business News - Business -
www.birminghampost.net | Aug 4, 2011
Commercial radio stations in the West Midlands have seen a rise in listeners in the last quarter.

Ad writer, copywriter discuss Age of Persuasion | Hispanic Marketing & Public Relations website and
www.hispanicmpr.com | Jun 24, 2011
The Age of Persuasion book cover Photos: Counterpoint Berkeley Based on a radio program by the same name The Age of Persuasion How Marketing Ate Our Culture (Counterpoint, $26) was written by Terry O’Reilly, the host of the program, and Mike Tenant, who with O’Reilly produced,

AFGE | Press Releases - March 29, 2011 - AFGE Radio Ad Urges Employees to "Set the Record Straight"
www.afge.org | Mar 29, 2011
<p></p><p><b>WASHINGTON -</b> Massive budget cuts being debated in Congress would have devastating consequences for federal programs and services that millions of Americans rely on every day, the nation?s largest federal employee union says in a new national radio ad.</p><p>The ad, paid for by

Qatar Airways' latest print and radio advertising campaigns continue to draw attention from
www.ameinfo.com | Feb 3, 2011
Qatar Airways' latest print and radio advertising campaigns are continuing to draw attention with their original and interesting representations of the airline's latest destinations.

Newsvine - Radio host Tom Joyner backing a new prepaid card
www.newsvine.com | Jan 4, 2011
Syndicated radio host Tom Joyner, a popular figure in the black community, is lending his voice to a prepaid card.