Blogs
Penney's New Approach Takes Target-Like Tack - NYTimes.com
J.C. Penney is scheduled to begin an advertising effort on Feb. 1 to spread the word about major changes coming to Penney under its new chief executive, Ron Johnson, formerly of Apple, and its new president, Michael Francis, formerly of Target.
As It Campaigns to Build in the City, Wal-Mart Donates $4 Million - NYTimes.com
Announcing the donation to a city program for summer jobs for young people, Mayor Bloomberg brushed off questions about any connection to Wal-Mart's efforts to open in New York.
Kids Today: 300 million
I read this interesting article about the U.S. population reaching the 300 million mark today. Gerber’s really thinking outside the box and centering a marketing campaign on this milestone. It ran ads leading up to today with tag lines of...
Brooke Shields featured in campaign for Royal Velvet at Bed, Bath & Beyond - Retail Update | Blog
Susan Dickenson, Retail Editor, Home Accents Today, Twitter: @susandickenson
Agency's Final Work for Target Involves Candy and Dog Treats - NYTimes.com
The retailer announced a new project, The Shops at Target, which is likely to be a last project for its departing agency, Wieden & Kennedy.
In Its Ads, Target Sees Itself as Playing the Helpful Elf - NYTimes.com
First comes Black Friday, paired with Saturday in the retailer's ads. Then, on Sunday, Target will begin its main Christmas campaign, which will carry upbeat ads around the theme: "Santa has elves. You have Target."
Wal-Mart Opens Major Campaign to Take New York - NYTimes.com
The publicity effort begins just days before the Council is to hold a hearing on the company's plans to open its first stores in New York City.
Madison Avenue 'Salutes' Veterans by Waving the Flag - NYTimes.com
Mainstream marketers are running more ads with military themes in mass media then they have since the end of World War II.
Jewel Stars in Karastan’s Ad Campaign - Style Substance | Blog on Home Accents Today
Traci Bulla Traci Bulla « Can Bamboo Save the World? | Main | The Beauty of Handmade Objects »
Do The Design Mags Feature Good Design? - The Landfair Retail Focus | Blog on Home Accents Today
For retailers, FROM a retailer -- items of interest and practical advice for retailers of home furnishings and accessories from a retailer in Portland, Oregon.
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