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In today’s Marketing Edge, I comment on JetBlue’s “customer bill of rights” and how it used public relations strategies to address its situation. JetBlue’s “customer bill of rights” sounds like it was written by lawyers for lawyers and not the customer. In the letter and the YouTube video, there
In September 2002, JetBlue Airways secretly turned over data about 1.5 million of its passengers to a company called Torch Concepts, under contract with the Department of Defense.
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An Army investigation has concluded that the release of customer data by US airline JetBlue Airways to a contractor for the US Department of Defence was not in breach of privacy rules, according to a Wired News report.
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JetBlue Airways offers flights and tickets to more than 50 destinations, with accommodations such as free TV, free snacks, legroom and award winning service.
See the company profile for JetBlue Airways Corporation (JBLU) including business summary, industry/sector information, number of employees, business summary, corporate governance ...
JetBlue Airways is an American low-cost airline owned by JetBlue Airways Corporation (NASDAQ: JBLU). The company is headquartered in the Forest Hills neighborhood of the New York ...
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