The enhanced HP MediaSmart digital entertainment software suite on the tx2 allows users to more naturally select, organize and manipulate digital files such as photos, music, video and web content by simply touching the screen.

"Breezing through websites and enjoying photos or video at the tap, whisk or flick of a finger is an entirely new way to enjoy digital content on a notebook PC," said Ted Clark, senior vice president and general manager, Notebook Global Business Unit, Personal Systems Group, HP. "With the introduction of the TouchSmart tx2, HP is providing users an easier, more natural way to interact with their PCs, and furthering touch innovation."

The tx2 is the latest result of HP's 25 years of touch technology experience, which began with the introduction of the HP-150, a touch screen PC that was well ahead of its time, in 1983.

Digital media powerhouse

The tx2 gives customers the choice to set aside the keyboard and mouse in favor of a more natural user interface -- the fingertip.

HP's multi-touch display delivers quick and easy access to information, entertainment and other social media. The tx2 recognizes simultaneous input from more than one finger using "capacitive multi-touch technology," which enables the use of gestures such as pinch, rotate, arc, flick, press and drag, and single and double tap.

The convertible design with a twist hinge allows consumers to enjoy the TouchSmart in three modes: PC, display and tablet. With a rechargeable digital ink pen, users can turn the tx2 into a tablet PC to write, sketch, draw, take notes or graph right onto the screen -- and then automatically convert handwriting into typed text.

Starting at less than 4.5 pounds, the tx2 possesses a 12.1-inch diagonal BrightView LED display and an HP Imprint "Reaction" design.

The tx2 notebook's HP MediaSmart software lets customers enjoy photos, listen to music and watch Internet(1) TV or movies in high-definition.(2) The software is optimized for multi-touch input while also making it simple to search digital content.

In an effort to provide consumers with rich content through the Internet, HP has expanded its partnership with MTV Networks (MTVN) by offering video content from 10 television channels and online brands within MediaSmart's TV module.

Beginning in December, users can enjoy all the best content from Nickelodeon, the No. 1 entertainment brand for kids; MTV, the premier destination for music and youth culture programming; and COMEDY CENTRAL, the only all-comedy network and the No. 1 network in primetime for men ages 18 to 24. MTVN also plans to make content from Atom, CMT, GameTrailers, Logo, Spike, The N and VH1 available within MediaSmart's TV module.

The MediaSmart software was first brought to HP HDX notebook PCs in September, using the interface first popularized on HP TouchSmart PCs. HP plans to include the software in the tx2 and all future HP consumer notebook PCs.

Powered by the AMD Turion(TM) X2 Ultra Dual-Core Mobile Processor or AMD Turion X2 Dual-Core Mobile Processor(3) and built on Windows(R) Vista Home Premium, the tx2 will be made available worldwide in an array of configure-to-order options.

Additional features, accessories and service

The HP TouchSmart tx2 series is ENERGY STAR(R) qualified and EPEAT(TM) Silver registered. Mercury-free LED display panels are included on the tx2 as part of HP's ongoing commitment to reduce its impact on the environment.

The HP tx Series Notebook Stand elevates the tx2, enhancing its usability while stationary, including making it possible to put the PC in an upright position for full interactivity with the touch screen.

HP Webcam with Integrated Microphones allows users to see brighter, cleaner images when chatting over an Internet(1) connection.

The tx2 offers access to a variety of self-help tools built in and online. It also is supported by HP Total Care, which enables consumers to reach support agents 24/7 by phone, email or real-time chat.

Pricing and availability

The HP TouchSmart tx2 is available for ordering today in the United States at www.hpdirect.com with a starting U.S. price of $1,149. (4) More information about the tx2 is available at www.hp.com/go/touchsmarttx2.

About HP

HP, the world's largest technology company, provides printing and personal computing products and IT services, software and solutions that simplify the technology experience for consumers and businesses. HP completed its acquisition of EDS on Aug. 26, 2008. More information about HP is available at http://www.hp.com/.

Note to editors: More news from HP, including links to RSS feeds, is available at http://www.hp.com/hpinfo/newsroom/.

(1) Internet access is required and sold separately.

(2) HD content required to view HD images.

(3) AMD's numbering is not a measurement of clock speed. This system requires a separately purchased 64-bit operating system and 64-bit software products to take advantage of the 64-bit processing capabilities of AMD technology. Dual/quad/triple-core processing available with AMD technology is designed to improve performance of this system. Given the wide range of software applications available, performance of a system including a 64-bit operating system and a dual-core processor will vary.

(4) Estimated U.S. starting price. Actual price may vary.

AMD and AMD Turion are trademarks or registered trademarks of Advanced Micro Devices, Inc. in the United States and/or other jurisdictions. Windows Vista is either a registered trademark or trademark of Microsoft Corp. in the United States and/or other countries. ENERGY STAR is a U.S. registered mark of the United States Environmental Protection Agency.

This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, includingbut not limited to statements of the plans, strategies and objectives of management for future operations; any statements concerning expected development, performance or market share relating to products and services; anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include the execution and performance of contracts by HP and its customers, suppliers and partners; the achievement of expected results; and other risks that are described in HP'sQuarterly Report on Form 10-Q for the fiscal quarter ended July 31, 2008 andHP'sother filings with the Securities and Exchange Commission, including but not limited to HP's Annual Report on Form 10-K for the fiscal year ended October 31, 2007. HP assumes no obligation and does not intend to update these forward-looking statements.

(C) 2008 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.

SOURCE: HP

HP 
Sheila Watson, +1-281-514-6552 
sheila.watson@hp.com 
or 
Edelman for HP 
Cornelia Oehler, +1-650-762-2806 
cornelia.oehler@edelman.com 
or 
HP Media Hotline, +1 866 266 7272 
pr@hp.com 
www.hp.com/go/newsroom

The films are nominated in the categories of Best Student Film, Achievement in Animation, Achievement in Direction, Achievement in Cinematography and the People's Choice Award. The winner of the Best Student Film Award will take home a Brand new 2009 Ford Focus vehicle plus an all-inclusive Air Canada trip for two to the Palm Springs International Film Festival. Achievement Award winners will also be going to Palm Springs, and the Cineplex People's Choice Award Winner will take home a $5000 cash prize.

The 2008 Air Canada enRoute Student Film Festival Nominees are:

Brandon Cronenberg & Jonathan Hodgson, Ryerson University for their film

Broken Tulips

Benjamin Schuetze, Emily Carr Institute of Art + Design for his film

Damien and Ende

Jacquelyn Mills, Concordia University for her film For Wendy

Eva Cvijanovic, Concordia University for her film Play

Adam Brown, Ryerson University, for his film Starsearcher

Sarah Quinn & Sebastien Rist, Concordia University for their film

This Little Piggy

Canada's #1 entertainment news magazine ET Canada will go behind the scenes with Co-Host Rick Campanelli offering fans exclusive access inside the awards venue. Hot off the heels of the Toronto and Vancouver International Film Festivals, ET Canada continues to bring viewers one step closer to the most buzzed about films and their stars. Jury members in attendance will be Wendy Crewson, Arsinée Khanjian, Canadian Film Directors Patricia Rozema, Rob Stewart and Toronto International Film Festival CEO Noah Cowan.

    <<
      "We're excited to be apart of a festival that supports Canadian student
      filmmakers and provides a forum for them to share their work in such a
      rich and interactive environment," said Tamara Simoneau, Sr. Executive
      Producer, ET Canada.
    >>

The screening of the nominated films will take place in Cinema 13, at the Scotiabank Theatre, 259 Richmond Street West, from 7:00pm until 8:00pm. It is free and open to the public. The nominated films can be viewed online at www.enroutefilm.com.

Entertainment Tonight Canada is the country's pre-eminent source for entertainment and celebrity news. Over a half a million loyal viewers tune in nationally each night for ET Canada's in-depth celebrity profiles, breaking news coverage, and behind-the-scenes exclusives. Together with Entertainment Tonight, this "power-hour" is the number one entertainment news authority for Canadians. ET Canada is produced by Canwest for Global Television in association with Paramount Domestic Television. Tamara Simoneau is Senior Executive Producer. Visit us online at www.etcanada.com. ET Canada airs Monday to Friday on Global Television at 7pm ET/7:30pm PT.

enRoute, Air Canada's in-flight magazine, celebrates Canadian achievement in film, music, design and cultural innovation. The monthly magazine has received numerous awards including Best Travel Magazine at the 2007 North American Travel Journalists' Association Awards. Every month enRoute profiles the student films being showcased inflight.

Montreal-based Air Canada provides scheduled and charter air transportation for passengers and cargo to more than 170 destinations on five continents. Canada's flag carrier is the 14th largest commercial airline in the world and serves 33 million customers annually with a fleet consisting of 335 aircraft. Air Canada is a founding member of Star Alliance, providing the world's most comprehensive air transportation network.

SOURCE: AIR CANADA

SOURCE: AIR CANADA - PRODUCTS & SERVICES - AWARDS - PROMOTIONS

SOURCE: ENROUTE

(Logo: http://www.newscom.com/cgi-bin/prnh/20080115/COMSCORELOGO)

The fastest-growing category of SMS advertising since August 2007 is food, at a rate of 53 percent, followed by clothing/fashion at 38 percent and restaurants at 37 percent. Advertisements for restaurants and food also boast the highest level of response, with 16 percent of those receiving an advert for a restaurant responding and 13 percent of those receiving an offer for food, such as grocery coupons, responding. Meanwhile, the number of consumers responding to an offer for a mobile product or service remained flat, at four percent.

"While the majority of SMS adverts are still for mobile products and services, the mix is beginning to shift toward consumer goods and services," observed Alistair Hill, analyst, comScore. "Mobile advertisers are beginning to show a higher level of sophistication in their targeting efforts, as the targeting criterion is no longer 'has mobile phone' but is based on knowledge of consumers' tastes and behaviors. Clearly, consumers are responding as the quantity of SMS ads decreases and the quality increases."

SMS Advertising Audience and Response Rates
    Three-month average ending August 2007 and August 2008
    Mobile Subscribers in EU5 (U.K., France, Germany, Italy and Spain)
    Source: comScore M:Metrics
                                                       % Responded
                       Received SMS Advert (000's)     to SMS Advert
                                                                    Point
                        Aug-07    Aug-08   %Change Aug-07  Aug-08   Change
    Downloads for
     mobile phone       40,792    35,915   -12.0%   4.4%    3.9%    -0.6
    News or
     information        25,929    22,122   -14.7%   2.8%    3.2%     0.4
    Mobile phone or
     plan               32,222    31,574    -2.0%   4.6%    4.7%     0.1
    Entertainment       12,644    11,230   -11.2%   4.3%    5.1%     0.7
    Total Mobile +
     Media Sectors     111,587   100,841    -9.6%   4.1%    4.1%       0

    Clothing/Fashion     3,982     5,503    38.2%   5.8%    6.4%     0.6
    Restaurants          1,037     1,424    37.3%  11.6%   15.5%     3.9
    Cars                 4,407     3,731   -15.4%  11.2%    7.9%    -3.3
    Food                 1,413     2,162    53.0%   9.2%   12.6%     3.4
    Financial services   8,963     9,956    11.1%   3.7%    4.7%     1.0
    Consumer
    electronics          3,957     4,647    17.4%   6.3%    6.7%     0.4
    Travel               5,779     6,602    14.2%   4.9%    5.8%     0.9
    Total Non-Mobile
     or Media Sectors   29,539    34,024    15.2%   6.2%    6.8%     0.5

comScore also announced the results of its August Benchmark Study. Mobile social networking posted double-digit growth in all markets except Germany, which happens to show the lowest number of mobile social network users (as a percent of all mobile subscribers) of the five European countries measured by comScore.

comScore Mobile Benchmark Study
    Three-month average ending August 2008 vs. Same Period in 2007
    Mobile Subscribers in EU5 (U.K., France, Germany, Italy and Spain)
    Source: comScore M:Metrics

                           Germany            Spain            France
    Activity         % Users    Change % Users   Change   % Users  Change
    Watched video       3.7%      3.6%    7.9%     1.5%      5.5%    6.9%
    Listened to music  19.3%      0.4%   24.1%     1.4%     16.2%    2.2%
    Accessed news/info
     via browser        6.6%      0.6%    9.3%     7.7%     10.8%    9.4%
    Received SMS ads   29.2%     -2.3%   73.6%    -0.7%     62.8%    0.2%
    Played downloaded
     game               7.9%      1.4%   11.3%    -4.7%      4.2%    4.5%
    Accessed downloaded
     application        2.9%     -0.9%    3.4%     2.8%      2.1%   22.1%
    Sent/received photos
     or videos         22.1%      1.0%   33.2%     2.0%     25.4%    7.7%
    Purchased ringtones 2.9%     -6.6%    4.1%    -1.9%      3.2%    3.7%
    Used email          7.3%     -1.4%   10.5%     2.8%      7.1%    8.1%
    Accessed social
     networking sites   1.9%     -1.8%    3.5%    20.8%      2.5%   10.4%


                                   Italy                       UK
    Activity               % Users       Change      % Users       Change
    Watched video             7.4%         6.9%         5.2%         4.4%
    Listened to music        16.8%         2.0%        22.2%         1.5%
    Accessed news/info via
     browser                  9.3%        12.1%        16.7%         2.4%
    Received SMS ads         54.3%        -2.1%        38.2%        -1.4%
    Played downloaded game    8.5%         3.0%        10.5%         1.5%
    Accessed downloaded
     application              5.1%         1.4%         4.0%         6.4%
    Sent/received photos or
     videos                  32.8%         4.0%        31.8%         1.2%
    Purchased ringtones       3.3%        -7.5%         3.1%        -1.1%
    Used email               11.9%         3.5%         9.6%         1.9%
    Accessed social
     networking sites         3.0%        17.6%         7.3%        10.0%

About comScore

comScore, Inc. (Nasdaq: SCOR) is a global leader in measuring the digital world and preferred source of digital marketing intelligence. For more information, please visit www.comscore.com/boilerplate.

Web site: http://www.comscore.com

Jaimee Steele (Minney) of comScore, Inc., +1-206-757-1360, jsteele@comscore.com;
Photo: http://www.newscom.com/cgi-bin/prnh/20080115/COMSCORELOGO, AP Archive:
http://photoarchive.ap.org, PRN Photo Desk, photodesk@prnewswire.com

According to the study, on-demand video was the most popular format, with 3.6 million viewers. With 1.3 million viewers, amateur videos, such as those on YouTube, represent the most popular type of content, followed by music videos and comedy videos.

    On-Demand Video Consumption, by Type
    Three-Month Average Ending August 2008
    Total U.S. Mobile Subscribers
    Source: comScore M:Metrics
                                                                  % Mobile On-
                                                                  Demand Video
    Type of Video                       Subscribers (000)            Audience
    Amateur Video Clips                            1,346               37.9%
    Music Videos                                   1,224               34.5%
    Comedy Videos                                  1,179               33.2%
    Movie Trailers                                 1,074               30.2%
    Full TV/film                                     727               20.5%
    Local/National/World News                        645               18.1%
    Entertainment/Celebrity News                     629               17.7%
    Sports action or news                            603               17.0%
    TV highlights                                    598               16.8%
    Weather information                              581               16.4%

Music videos are the top choice for programmed mobile broadcast video users, followed closely by full television shows or films and movie trailers.

    Mobile Broadcast Video Consumption, by Type
    Three-Month Average Ending August 2008
    Total U.S. Mobile Subscribers
    Source: comScore M:Metrics
                                                                   % Mobile
                                                               Broadcast Video
    Type of Video                       Subscribers (000)           Audience
    Music Videos                                     639               32.8%
    Full TV/film                                     622               31.9%
    Movie Trailers                                   617               31.7%
    Comedy Videos                                    596               30.6%
    Weather Information                              581               29.9%
    Local/National/World news                        563               28.9%
    Sports action or News                            561               28.8%
    Animations or Cartoons                           473               24.3%
    Entertainment/Celebrity news                     458               23.5%
    TV Highlights                                    425               21.8%

"While the most popular forms of mobile TV and video are genres such as music videos and movie trailers which offer short video snacks, the data also show a nascent audience for long-form mobile content such as TV shows," said Mark Donovan, senior analyst, comScore. "At under three percent penetration, the mobile video audience in the United States remains small, but it is composed largely of males between 18 and 34 years old, which could make it attractive to advertisers seeking to reach multi-tasking early-adopters who don't have time for appointment television."

comScore also announced the results of its August Benchmark Study. Mobile social networking posted the highest growth, at 8.8 percent, while photo and video messaging had the highest rate of penetration, at 26.3 percent. comScore M:Metrics delivers mobile market metrics through a monthly survey of mobile subscribers as well as automated data collection methodologies. Below are the findings.

    comScore Mobile Benchmark Study of Mobile Media Consumption
    Three Month Average Ending August 2008 vs. Same Period in 2007
    Total U.S. Mobile Subscribers
    Source: comScore M:Metrics
                                        Subscribers      % Mobile
               Activity                    (000)       Subscribers   % Change
    News & Info via Browser                36,185          15.9%      +1.3%
    News & Info via Download               13,274           5.8%      +7.0%
    IM                                     21,032           9.2%      +6.1%
    News & Info via SMS                    18,727           8.2%      +4.0%
    Social Networking                      14,947           6.6%      +8.8%
    Email (Work & Personal)                33,564          14.7%      +4.5%
    Purchased Ringtone                     20,124           8.8%     (-2.0%)
    Purchased Games                         5,478           2.4%     (-1.0%)
    Used Network for Photos/Video          59,877          26.3%     (-1.1%)
    Listened to music                      19,001           8.3%     (-2.2%)
    Received SMS ads                       48,943          21.5%     (-0.5%)

About comScore

comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world and preferred source of digital marketing intelligence. For more information, please visit www.comscore.com/boilerplate.

SOURCE comScore, Inc.

http://www.comscore.com