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Cengage - Marketing - Student Product Details Page - The White Paper Marketing Handbook (0324300824)
Introduction. Chapter. 1. The "Edu-Marketing" Revolution. 2. What is White Paper marketing? 3. Why White Papers Work. 4. How You Can Profit from White-Paper-Based Marketing Campaigns. 5. The Edu-Marketing Mindset. 6. Your White Paper Marketing Plan. 7. Creating White Paper Content. 8.
SDI075_a098_books_whitepaper.qxd
Whitepaper | www.elsevier.com
Contributors: Susanne Dowling, Murdoch University, Australia. Steven Thompson, Brown University, USA. Marilyn Fordyce, University of Otago Library, New Zealand. Ger Spikman, Wageningen University, The Netherlands. Zofia Brinkman, Delft University of Technology Library, The Netherlands.
http://www.elsevier.com/framework_librarians/WhitePapers/whitepaper-SD-onlinebooksvalue.pdf
Useful Mil Stuff
MERLN, portal for the international military education library community, is a multi layered resource that is home to a wealth of unique digitized materials and a gateway to other libraries and research centers.
http://www.resourceshelf.com/wp-content/uploads/2008/03/mil_guide.html
Sources of Information on Performance and Outcome Assessment
This report is long winded in some areas, but overall it is informative and thought provoking. One area in the conclusion touches on the importance of administration commitment such system into a library.
http://www.ala.org/ala/mgrps/divs/acrl/publications/whitepapers/ALA_print_layout_1_202040_202040.cfm
scopus_1_2007
The h-index, considers the publication records of an individual, the number of papers published over n years and the number of citations for each paper. The result is a single number, the "h-index".
http://www.resourceshelf.com/wp-content/uploads/2007/04/scopus_1_2007.html
- For who is it
Whitepaper | www.elsevier.com
The trajectory through the peer-review, publishing and library selection procedures gives “library” information a dimension of validity that is often too easily taken for granted.
http://www.elsevier.com/framework_librarians/WhitePapers/White_Paper_2_Structure__Search.pdf
ebsco_film
Film & Television Literature Index with Full Text Now Available from EBSCO Publishing ~ Comprehensive Bibliographic and Full-Text Database for Film & Television Now Available From EBSCOhost ~ IPSWICH, Mass. - June 12, 2007 - Film and television enthusiasts, scholars and students have a new resource
http://www.resourceshelf.com/wp-content/uploads/2007/06/ebsco_film.html
- For who is it
Whitepaper | www.elsevier.com
A report on the functionality of abstract & indexing (A&I) database platforms: recent developments, library policies and a new evaluation technique August 20, 2004 Author: M. van der Graaf, Pleiade Management and Consultancy BV Scopus White Paper Series, Number Three Contents 1.
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